The CEO and co-founder of Pepperstone, Owen Kerr explains why Pepperstone moves headquarters to Melbourne. Is Pepperstone making the right decision, so recent after the SNB Black Swan?
20 May, AtoZForex — Pepperstone has announced that it has relocated its headquarters to 530 Collins Street in Melbourne’s CBD. A prestigious location indeed considering that this was the former site of the Australian Stock Exchange. Besides that, the building has recently been renovated and has passed as a top notch location for business.
Pepperstone initiates new phase of global expansion
As Pepperstone moves headquarters, the company said in a statement the following upon the relocation: ”The building is an ideal fit for the new headquarters of the innovative Pepperstone Group as we begin their next phase of global expansion.” The CEO and co-founder of Pepperstone, Mr.Owen Kerr commented thus:
‘We are excited to be located on Collins Street, the heart of Melbourne’s Finance industry. This is going to be the ushering in of a new era for Pepperstone as we use this first-class space to continue our expansion in Australia and to support our customers from across the globe’.
The company describes itself as an execution-only Forex and CFD broker. Which provides trading solutions sophisticated enough for veteran traders. Yet simple enough for the Forex novice. Furthermore, Pepperstone assists retail and institutional investors in using forex and other instruments, as an asset class and part of their investment objectives.
Pepperstone strives to offer the best trading platforms with access to low-cost pricing, reliable trading infrastructure, fast execution and exceptional client support. Moreover, the brokerage’s offers direct access to multiple destinations of liquidity in the Forex markets without the usual burdens of a deal desk. Which had previously been unavailable to the retail investor.
How was Pepperstone affected by the SNB Black Swan?
In the heat of the SNB debacle, Pepperstone came out strong as one of the brokers unshaken by the event. Pepperstone also reported to be in the race to acquire the bankrupt Alpari UK at the time. The broker was competing with IronFX for the acquisition. Eventually, Alpari UK client base was acquired by ETX Capital. The company took over about 160,000 client data for an undisclosed amount. The deal was broken down into three payment schedules; Initial deposit, which has already been paid. Bulk amount payable after receipts of all the client data, additional sum as agreed per Alpari client converted by ETX capital.
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