Fortex and Advanced Markets enter Joint Venture


11 June, AtoZForex - A new formidable partnership has been formed in the recently formed joint venture partnership between Fortex and Advanced Markets. Fortex Inc., the company describes itself as an ECN platform, with $12 billion in currency, metals, energy, and CFD trades and 500,000 tickets a day for tens of thousands of traders around the world. Advanced markets is a wholesale provider of liquidity, technology and credit solutions to banks and brokers globally. The firm’s products support direct market access (DMA) trading in spot FX, precious metals as well as contracts for differences (CFDs) across financial and commodity products.

The new deal enables a platform for both companies to provide prime-of-prime (PoP) services and end-to-end trading technologies to a large number of FX market participants, with an the aim of creating a complete solution for credit and liquidity relationships. The service has been created to allow many brokerage firms improve their competitive advantage and raise performance standards across the FX industry.

Both parties have expressed their excitement in the deal with the following statements. Kicking off with the comments of Daniel Chen, the chief executive officer and co-founder of Fortex: “Our commitment to innovative, highly scalable technology enables us to team with partners like Advanced Markets and deliver mutually beneficial solutions to the market,” “Through the Fortex ECN platform, MT4 Bridge OMX, and XBook Aggregator, our clients gain direct access to the interbank market with razor-thin spreads. Together with Advanced Markets, we can offer a PoP service through an end-to-end, one-stop solution that restores many FX brokers’ ability to offer profitable trading opportunities to their clients.”

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Anthony Brocco, Executive Chairman, Advanced Markets Ltd. “We are pleased to team with Fortex to

provide clients with top-tier institutional liquidity,” “This joint venture supports our ongoing commitment to transparency while enabling us to serve more clients with ultra-low latency execution, superior execution quality, and algorithmic trading along with our optimized MT4 environment. With Fortex technology underlying the new PoP service, we have exceptional market agility that allows us to bring more opportunities to our clients.” The Fortex ECN platform is well suited for high-frequency, low-latency performance and optimized for buy-side and sell-side institutions.

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